In Episode 85 of Localogy’s This Week in Local podcast, my co-host Mike Boland and I look at some data suggesting that not all is well at TikTok. Ad spending growth is slowing (though it continues to grow) and usage, at least among its core younger demos, appears to be softening. On this brief episode, … Continue reading E85: What’s Driving TikTok Ad Spend & Usage Shifts?