Will the metaverse require SMB resellers? Like past emerging tech, will they need their hands held by local agencies and sales reps? We break down the drivers and dynamics in the wake of the Localogy Place conference.
Let’s be honest, the pandemic has made life easier for some of us. If you are an antisocial knowledge worker with no kids, Covid has
Localogy recently released a report, produced in partnership with Mono Solutions, called “Is the Buy-it-Yourself Future Already Here?” The report tells the story of how
Technology companies would do a much better job of selling their services to small businesses if they would keep things simple and treat SMBs more
This is the latest in a series of LSA Insider posts citing data from our Modern Commerce Monitor™️ small business survey about SMB SaaS adoption.
We saw the news this week that the sales enablement platform SalesLoft has raised $70 million, giving it a $600 million valuation. The D round
No matter where George Leith is in the world, he rises at 4 a.m. to hit the gym. And it’s often well into the wee
Next week at LSA 19 in beautiful Dana Point, CA (which will be a nice respite for a polar vortex victim like me), I’ll be running
We’re in the process of digging into the video vault from last year’s Tech Adoption Summit, held November 7 at a tiny, quirky venue in
Our first podcast of 2019 features a conversation with Jillian Als and Matt Matergia, two of the key players at Mono Solutions, about the constantly
Back in mid-2018 we decided that the Tech Adoption Index program needed a forum for conversations with some of the most interesting and influential figures
Several topics and themes have been persistent during the course of producing the Tech Adoption Index program for the LSA, as well as the Above
Gene Marks is a dynamo. Every morning he gets up at 5:00 to write on small businesses issues for Forbes, The Guardian, Inc., and other
Our latest episode of the Above the Cloud podcast series features an interview with Mark Canon, a long time local search/SMB software exec who is currently
Our latest episode of Above the Cloud features an interview with Costantino Caroppo, a former CMO at the Italian digital agency Axelero and the self-described “father of
In contrast to the morning sessions at this week’s Tech Adoption Summit in San Francisco, the afternoon sessions had a more “playbook” tone to them.
The morning session at the Tech Adoption Summit was a mix of content demonstrating an energetic balance of both art and science in moving SMBs
SaaS was on full display at two recent conferences that have their roots in the Yellow Pages industry, a clear indication of just how much
According to a new survey conducted by LSA and Mono Solutions, more than half of SMBs have at some point abandoned an online software purchase
In a business world awash in buzzwords and phrases, let us lay one more on you: product-centric customer acquisition. As buzzy as it sounds, it’s
