London-based Dent Reality wants to bring AR-guided store navigation from concept to reality. It raised $3.4 million to power in-store AR navigation last week and we explore the dynamics & drivers.
Google continues to get itself in hot water, along with other tech giants increasingly seated in front of legislative bodies. This time, proceedings took place with the U.K. Supreme Court in a data protection case that we break down in the latest Quick Takes.
Among the many interlinking pieces at Snap, mapping is an ongoing initiative. We examine the latest updates to Snap Map including local discovery “layers.”
GroundTruth today launched a new ad format that helps brands and retailers counterbalance negative revenue impact from out-of-stock items. We examine the drivers and dynamics.
GoDaddy’s has entered an agreement to acquire Pagely for an undisclosed amount. The deal is driven by GoDaddy’s continued interest in developing eCommerce as a core function of its expanding website services. We examine.
Apple Business Essentials is the latest program to cater to businesses with less than 500 employees. Its main selling point is device management and IT support capabilities that are usually endemic to larger enterprises. We examine.
What’s the state of the current M&A and investing environments? To break this down, a panel of investors and M&A advisors at Localogy 2021 batted around the topic. We have video and summarized takeaways.
Yelp announced a new interface that could boost restaurant discovery. Specifically, it’s a feed-based format that puts restaurant dishes front and center. This flips the script from a reviews and listings-forward UX to a food-forward one.
What’s the fate of Facebook (Meta), given its latest brush with lawmakers? And what are the best tactics to communicate advanced tech to your market?
One question that continues to loom large over the enterprise software world is if Covid-era inflections will sustain. This was addressed in the latest wave of Localogy’s Modern Commerce Monitor SMB survey. We dive into the results.
We recently caught up with Evocalize CEO Matthew Marx for a wide-ranging chat about the state of local martech. Evolcalize is a collaborative marketing platform,
Walmart has announced that it’s acquiring conversational commerce platform Botmock for an undisclosed sum. The company provides tools for businesses to create their own chat-based customer service and transactional functions. We examine.
Though metaverse musings often focus on digital domains like networked gaming, it will also apply to the real world. Digital twins will overlay the physical world to evoke relevant and geo-anchored AR. We examined during a Localogy 2021 panel.
Shopify has sealed a new partnership with Microsoft that lets its merchants to expand their reach. This occurs through Microsoft’s Channel App, letting merchants tap into Microsoft’s Search and Audience networks.
One of the many macro trends we continue to track at Localogy is privacy reform’s bottom-line impact on Facebook’s business. Despite the media coverage that
Just one month after raising $200 million, Canva has put its new cash in play by taking the next step in its product evolution: video. It will add video production to its existing suite of media production and graphic design tools.
The creator economy is comprised of the Etsy artists and cooking shows of the world – usually involving an online persona or micro-brand that distributes goods or knowledge online. We examine the latest innovation driving the sector.
Google has announced a rather sizable change to the way that mobile search results load: infinite scroll. This is a UX format where content perpetually loads as you scroll. There’s less manual navigation, given that content is “lazy loaded.” We examine.
Yelp has announced new features for service businesses. These include custom search filters that can be set by businesses and used by consumers. There’s also a new reviews flow, themed ads, and project cost guides. We examine.
Digital media continues to get more shoppable. The latest updates have emerged over the past week from YouTube and Pinterest specifically. We examine the drivers & dynamics.
