churn
Is the “Full Stack” a Churn Buster?
One of the primary rationales or selling the full SMB marketing and technology stack is that sellers who only go to market with a single
Tech Adoption Index
Six Principles Driving the Tech Adoption Index
About a year and a half ago we developed a set of six principles that served as the foundation for what would become the Tech Adoption
SaaS
Podcast: Talking Small Business Tech with Vendasta’s Brendan King
Vendasta CEO Brendan King wants to lead his reseller partners, which range from local media sellers to vertical digital agencies to pure play technology companies,
Bredin
Tech Adoption Index Forms Influential Board of Advisors
When we launched the Tech Adoption Index last year, we did so based on a clear hypothesis and set of objectives. Our hypothesis was that
Members
The Benefits of Marketing Automation (When Done Right)
The promise of marketing automation is more timely, relevant, targeted, personalized and overall effective marketing communications. However, many aren’t happy with the performance they are
automation
Webinar: Why Marketing Automation is the Future of Local Sales
Please join the Local Search Association (LSA) and Vendasta for an exclusive webinar presentation next Thursday, March 31 from 2:00 pm – 3:00 pm ET. Traditional
churn
SMB Advertiser Churn: New Data for an Old Industry Problem (Free Report)
Today Local Search Association (LSA) and LSA member Vendasta are releasing a new, free report titled, “SMB Advertiser Churn: New Data for an Old Industry
churn
Data: Impact of Product Pricing on SMB Advertiser Churn
Based on new data from Vendasta, there is a correlation between product pricing and SMB advertiser churn. Companies offering digital products below $100 per month had average
Annual Conference
LSA15: Triggers and Causes of SMB Churn
Churn is a tremendous problem among providers of vendors serving SMBs with digital marketing solutions and services. Brendan King of Vendasta gave a look into