Yext
Yext Promotes Jon Buss to Lead EMEA Operations
In a sign that emerging markets are important to Yext, the “answers” company has promoted its Managing Director of Northern Europe, Jon Buss, to Managing
earnings
Yext Earnings Show Benefit of Focusing on ‘What We Can Control’
Yext released an overall positive Q2 financial year 2021 earnings report yesterday. And CEO Howard Lerman described overall improved market conditions in Q2 compared with
skate to where the puck is going
Microsoft and Mastercard Team Up for Inclusive Commerce R&D
This is the latest in Localogy’s Skate To Where the Puck is Going series. Running semi-weekly, it examines the moves and motivations of tech giants as leading
LocalAgency
Yext Leans into “Answers” with New Interview Show
This is the latest in Localogy’s Skate To Where the Puck is Going series. Running semi-weekly, it examines the moves and motivations of tech giants as leading
Pandemic Silver Linings
Yext Summer Rollout Answers the ‘New Normal’ of Customer Queries
Today Yext released a slate of summer product features designed to help businesses address the new reality of customer queries — from “do you require
Customer Experience
Yext Answers Three UK’s Online CX Challenge
Three UK, a player in Britain’s competitive mobile telecom marketplace, has managed to dramatically improve its online customer service experience via its Yext partnership. Three
Adobe
ICYMI: News on Slack, AWS, Yext, Google, Twitter
A few announcements and news items caught our eye this week. Here is our quick take on each. Slack Partnership with AWS Seen as Shot
Above the Cloud
Why All Businesses Need to Think About Sonic Branding (video)
Most of us think of branding as a visual exercise. McDonald’s Golden Arches. Nike’s Swoosh. Yet consumers are increasingly asking Siri or Alexa to find
Bill.com
ICYMI: This Week in Local
“ICYMI (in case you missed it) What’s New in Local” is a periodic series on LSA Insider that curates and offers brief commentary on items
Above the Cloud
New Podcast: “The Answers Evolution” with Duane Forrester (Video)
Episode Outline 1:19 What “intent” means in a search context 5:35 It’s all about answers 10:19 Who wins in a zero-click search world? 16:48 Are
Ad to Action Awards
LSA15: Announcing the 2015 Ad to Action Award Winners
Last night, after viewing videos from all of the 20 finalists, the winners of the 2015 Ad to Action Awards were announced on the main
bieMEDIA
LSA Members in the News: SMG, bieMEDIA, Dex Media, Yext, NinthDecimal, Neustar
Here is a roundup of news summaries featuring news or announcements related to LSA members. If you’re an LSA member and want to be featured
LSA Members in the Business of Local: Yext
Yext lets companies manage their digital presence in online maps, directories and apps. Over 400,000 businesses make millions of monthly updates across 85+ exclusive global